At HELLISI®, clarity and care guide everything we do — including how we handle your data.
If you ever have questions or need support, we’re here to help.

HELLI Consulting Oy (“HELLISI®”, “we”, “our”, “us”) is committed to protecting your personal data with clarity, care and transparency. This Privacy Policy explains how we collect, use and safeguard the information you share with us — and the rights you have in relation to your data.

Our aim is simple:
to handle your information responsibly, communicate openly, and support your privacy with the same integrity that guides everything we do.

1. Who we are
HELLI Consulting Oy
Business ID: 3532506-7
Registered in Finland
Address: Kampinkuja 2, 00100 Helsinki, Finland
Email: info@hellisi.fi

We operate under the brand HELLISI®, offering leadership clarity tools, insights, learning resources and early access to our digital products and services.

Important note about AI tools
This Privacy Policy applies only to:
– the HELLISI® website
– our marketing communications
– waitlists and early access programmes

Any future HELLISI® AI tools or digital products will have their own dedicated Privacy Policy and Terms. You will always be able to review and accept that Privacy Policy before using those services.

2. What personal data we collect
We collect only the information necessary for delivering the services you choose.
Information you provide directly
– First and last name
– Email address
– Form submissions and preferences
– Any additional details you choose to share with us
Information collected automatically
– page visits and interaction data
– device and browser information
– IP address
– cookie-based analytics
This helps us understand how to improve clarity, usability and overall experience.
Early access and future product data
If you join early access or waitlists, we may collect:
– feedback you provide
– interaction data within test environments
(Always clearly explained before collection.)

3. How we use your personal data
We use your information for clear and purposeful reasons.
To deliver what you requested
– access invitations
– resources, insights and content
– communication based on your preferences
To communicate with you
– email updates
– guidance and learning materials
– product announcements
– occasional third-party recommendations aligned with HELLISI’s values
(We do not share your data with these third parties.)
To improve our services
– analysing website and content performance
– understanding user behaviour
– developing future offerings
To meet legal and administrative obligations
– managing consent
– maintaining accurate records
– ensuring compliance with applicable laws
We never sell personal data.

4. Legal basis for processing (GDPR)
We process personal data under the following lawful bases:
Consent
For email updates, marketing, early access and optional communications.
Contractual necessity
When processing is required to deliver content or services you requested.
Legitimate interest
For analytics, service improvement and maintaining platform security — always balanced with your rights.

5. How we share information
We share information only with trusted service providers acting on our behalf, such as:
– HubSpot (CRM, forms and emails)
– Website hosting and analytics providers
These partners are bound by confidentiality and data protection agreements.
Business transfers
If HELLI Consulting Oy is involved in a merger, acquisition or business transition, personal data may transfer as part of the business assets.
You will be notified if this occurs.
No external marketing use.
We may recommend third-party tools or services, but we do not share your personal data with them.

6. International data transfers
Some partners (such as HubSpot) may process data outside the EU/EEA, including the United States.
Whenever this occurs, we ensure appropriate safeguards, such as:
– Standard Contractual Clauses (SCCs)
– Data Processing Agreements
– Additional protective measures required by GDPR
We work only with partners committed to strong privacy standards.

7. Data retention
We retain your information only as long as it is necessary for:
– providing requested services
– complying with legal obligations
– maintaining accurate records of consent
You can request deletion at any time.

8. Your rights
Under GDPR, you have the right to:
– access the data we hold about you
– correct inaccurate information
– request deletion (“right to be forgotten”)
– withdraw consent at any time
– restrict or object to processing
– receive your data in a portable format
– file a complaint with the Finnish Data Protection Authority

To exercise your rights, contact us at info@hellisi.fi

9. Cookies and analytics
HELLISI uses cookies to understand how our website is used and to maintain a smooth, secure experience.
Cookies help us:
– analyse website performance
– improve content
– emember user preferences
You can manage cookie settings through your browser or via our cookie banner.

10. Security
We apply reasonable technical and organisational measures to protect your data, including:
– encrypted connections (HTTPS)
– secure storage systems
– limited access controls
– confidentiality commitments

While no system is flawless, we are committed to continuous improvement.

11. Changes to this Privacy Policy
We may update this Privacy Policy from time to time.
Significant changes will be communicated clearly on our website or by email.

12. Contact us
For any questions or requests regarding your privacy:
Helli Consulting Oy: info@hellisi.fi
We are here to support you — calmly, clearly and transparently.

HELLISI® – Cookie Policy

This Cookie Policy explains how HELLI Consulting Oy (“HELLISI®”, “we”, “our”, “us”) uses cookies and similar technologies on our website. Our goal is to provide a smooth, secure and meaningful user experience — while giving you full control.

1. What cookies are
Cookies are small text files stored on your device when you visit a website.
They help websites function properly, remember your preferences and understand how the site is used.
Cookies are not harmful, and they do not give us access to your device — but they can collect certain types of data related to your browsing behaviour.

2. How we use cookies
HELLISI uses cookies for three main purposes:
Essential cookies
These are required for our website to function correctly.
They enable features such as:
– basic security
– page loading
– form submissions
You cannot disable these cookies, because without them the site would not work.

Analytics & performance cookies
Used to understand how visitors use our website, so we can improve clarity, navigation and content.
We use:
HubSpot Analytics
Tracks:
– page visits
– time on page
– device type
– form interactions
HubSpot uses these cookies to help us understand website usage patterns.
Google Analytics (GA4)
Tracks:
– aggregated traffic data
– engagement
– user
– content performance
Google Analytics anonymises IP addresses and does not share identifiable information with us.
These cookies load only if you consent via our cookie banner.
Marketing & preference cookies
These help us understand how our content performs and allow us to tailor future communication in a more relevant way.
They may track:
– email interactions
– previous visits
– preferences you have set on our site
These cookies are not strictly necessary and load only if you accept them.

3. What data cookies collect
Depending on your choices, cookies may collect:
– device and browser information
– general location (region or city level, not precise)
– pages visited
– links clicked
– time spent on page
– interaction with forms or pop-ups
We do not use cookies to collect sensitive personal data.

4. Your choices and control
You have full control over your cookie preferences.
When you visit our website for the first time, you will see our cookie banner, where you can:
– accept all cookies
– reject non-essential cookies
– manage individual categories (essential / analytics / marketing)
You can also change your preferences at any time by updating your browser settings or revisiting our cookie banner.
Rejecting cookies will not limit your access to our content — essential cookies will still ensure the site functions safely.

5. Third-party cookies
Some cookies are placed by our trusted service providers:
– HubSpot – forms, analytics, marketing automation
– Google Analytics – performance and engagement metrics
These partners process data on our behalf and follow GDPR-aligned safeguards.
They do not receive identifiable personal data unless you provide it through a form.
We do not permit third parties to use cookie data for their own independent marketing.

6. International data transfers
Some analytics data may be processed outside the EU/EEA (e.g., HubSpot in the USA).
We ensure appropriate safeguards, such as:
– Standard Contractual Clauses (SCCs)
– Data processing agreements
– Additional technical and organisational controls
We work only with partners who commit to strong privacy protection.

7. Changes to this Cookie Policy
We may update this Cookie Policy to reflect changes in the technologies we use or in privacy regulations. Significant changes will be communicated clearly on our website.

8. Contact us
If you have questions about cookies or privacy, contact us at: HELLI Consulting Oy
info@hellisi.fi